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When Hannes Kindeberg talks about his life and his company, it’s hard not to be fascinated. He describes a life characterized by courageous ventures, big risks and a never-ending drive. Today, he and his partner Sofia run Fisky Business – a company that has grown from simple festival stands to a business with several restaurants, food trucks and 55 employees. But the road to getting there has been anything but straightforward.

Going from unemployed to becoming one of Sweden’s most beloved food personalities is far from an obvious journey. For Alma Hassan, a passion for food and the desire to create something of her own paved the way. Today, she is a mother of three, a cookbook author, and runs her social media full-time – a job she loves and hopes to continue for many years to come.

It’s almost impossible to talk about Malmö without mentioning falafel – and in the same breath, the name Iskandarani often comes up. For him, food is not just a job, but a lifelong passion and an obvious part of the family’s history.